Our Why
Reimagine the Pool Experience.
For decades, buying a pool has followed the same complicated path. Lengthy construction timelines. Unexpected costs. Limited installation options. Large backyards required. We believed there had to be a better way. Novus combines premium fiberglass construction, advanced engineering and a simplified buying journey to help more people create extraordinary outdoor spaces—without the complexity of traditional pool projects. Because luxury should fit your life, not the other way around.
Our Philosophy
Attainable Luxury.
Luxury isn’t about excess. It’s about thoughtful design, exceptional quality and experiences that enrich everyday life. Every Novus pool is designed to deliver the premium features homeowners want—including integrated tanning ledges, relaxing spas, modern styling, advanced equipment and shimmering finishes—in a package that’s accessible to more people and adaptable to more spaces. That’s what we call Attainable Luxury.
Why Novus?
Designed Around Modern Living
Fits More SpacesBackyards, decks, compact or sloped yards. Where traditional pools don’t fit, Novus often can.- Faster InstallationPrecision-engineered pools reduce construction time dramatically compared to traditional concrete pools. Spend less time waiting and more time enjoying.
- Premium EngineeringAdvanced fiberglass construction. Pultruded fiberglass structural framing. Premium equipment. Designed for decades of performance.
- Simpler Buying ExperienceBrowse. Configure. Receive personalized pricing. Speak with a specialist. Order with confidence. A modern buying experience from start to finish.
The Novus Difference
Premium by Design
Every Novus pool is built using carefully selected materials and trusted technology designed to deliver long-term beauty, durability and performance.
AQUAGUARD®X Gelcoat
Engineered for exceptional color retention, UV resistance and a smooth, luxurious finish.
Vipoxy® Vinyl Ester Resin
Provides enhanced protection against moisture intrusion and supports long-term durability.
Pultruded Fiberglass Frame
High-strength, corrosion-resistant structural framing designed for exceptional stability and longevity.
Premium Equipment
Featuring trusted systems from Hayward®, Hydroquip™ and Spa Electrics for intelligent pool control, efficient circulation and simplified maintenance.
Our Commitment
Built for Years of Enjoyment
A pool isn’t just a purchase.
It’s where birthdays are celebrated. Summer evenings are shared. Kids learn to swim. Friends gather. Families reconnect. Every Novus™ pool is designed to become the backdrop for life’s best moments.
The Novus™ Promise
Luxury Made Simple
Every Novus™ pool is built using carefully selected materials and trusted technology designed to deliver long-term beauty, durability and performance.
Premium QualityOnly proven materials and industry-leading equipment.
Flexible InstallationDesigned for backyards, decks and compact spaces.
Transparent ProcessA modern buying experience with clear pricing and expert guidance.
Lifetime ConfidenceComprehensive warranty protection and dedicated owner support.
Looking Forward
We’re Just Getting Started.
We’re continuously exploring new ways to make premium pool ownership easier, smarter, and more enjoyable. From innovative products to better digital experiences and expanded installation options, our mission remains the same:
To help more people experience the joy of owning a pool.
Ready to Think Differently About Pools?
Whether you’re exploring ideas or ready to begin your project, we’re here to help.
Fits Your Space
